Category Archives: Filter Foundry Blog

by

The Best Web Design Agency In Denver And Your Web Presence

The internet is becoming more and more important and more and more common with each passing hour. And believe it or not, it has changed the way that we live our lives in immense ways.  Indeed, I remember that time before widespread internet access.  I remember a time when my family was one of a very few families in a quite nice neighborhood who had access to the internet.  It was back in the days when the cost of  a computer was well in the thousand to two thousand dollar range (and when people thought that having a 128mb stick of RAM was the be all end all of the computer world), back when you didn’t have a lot of people who even had the possibility of accessing the internet because it was so cost prohibitive and, most importantly, because it was so skill prohibitive.

Today, everyone has access to the internet.  Well, alright, that is a bit of a stretch, but not all that big of one, honestly; for the most part, everyone who wants to have access to the internet in this country can have access to it without too much effort, and the government is funding efforts to get the internet out all the way to places in the middle of nowhere, in farmland, in remote areas, in places where people generally are not known for caring about whether or not they have internet access and indeed, where many of them don’t care if they have such access.  With all of this expansion, with all of this work, with all of the addition of people and their access to the internet, you are going to find that, more and more quickly, your business is going to absolutely need to have an internet presence. The more it becomes a standard part of having a business and living life, the more it is going to become a necessity that your small business (or business of any size, really) is going to have its own website.  As this is the case, there are just a few things that you should consider, and the first thing on the list is to consider hiring the best web design agency in Denver to help you out with getting on line.  This will help you to make sure that you are going to get a site that is worth having and one that meets all your needs.

But what are your needs?  What does your website need to have for you?  What does your website need to be doing for you in order to make sure that you are going to be able to bring in customers?  I’m glad you asked.  Now, let me be clear, this isn’t some sort of exhaustive list, but rather a list that will give you an overview of what you want in a website, and the list has two things; you want it to look good, and you want to be sure that your website is going to function.  And the best way to get this is to invest in the premier name in Denver web design, Zenman.

colorado's top website design agencyNow, when it comes down to it, making a website look good isn’t as easy as just picking a color for the walls and the floor that matches the drapes.  No, it needs to be intuitive.  The website needs to flow in a way that will make sense to the average person; it shouldn’t take a strategy guide or something to make your website work, it should be something I can do without having ever taken a look at the site before.

But you also need to make sure that your site is functional, that everything works.  The fact is that there are few things that will do as much to turn people off to your business as having a website that doesn’t work at all. It is important that you make sure that, when you get a website, it will function as intended.  You need the help of someone who understands the programming languages of the day, someone who can be sure that they are going to be able to help you with making sure that all your widgets, links, and coding is in order.  You need to invest your money in the services of the Denver web design agency that can meet your needs; Zenman.

So, if you are looking into what you can do to get a better position out there on the internet, and what you can do to make sure that your business has a good presence on the internet, here are just a few things that Zenman can do for you.

by

Modular Grow Rooms Are the Best Growing Investment

People are moving from all over the country to the newly legalized states to grow quality medical marijuana for a living. And it’s not hard to see why, since cannabis is so widely loved, and also the single most valuable cash crop, today. Add to the that the fact that it enough to make a good living can be grown with relative convenience within your own home, and it’s a no brainer. If you love cannabis, why wouldn’t you want to grow it, have a free supply and even make money selling it, rather than pay for it yourself? But hey, I’m sure I don’t have to talk you into it, if you’re reading this article, odds are you have already made the decision to grow cannabis, and are now just trying to figure out the best way to do so.

indoor growing roomGrowing high quality cannabis is mostly a matter of creating the ideal micro-climate, in which your plants can thrive. This is not a simple task; it might be simple to get the plants to grow and produce some type of buds, but to produce the kind that are worth 3,000 or more per pound is something that comes with time and effort, and usually after a long process of trial and error. Most of this trial and error takes place within the domain of grow room design. The creation of this ideal micro-climate is mostly achieved by grow room design, since the grow room is like the tool the grower uses to bring out the full genetic potential of his or her plants. The grow room and the devices it contains are what creates and maintains the perfect internal environment, and so getting grow room design right is a huge part of what makes a grower successful. Getting it wrong is also a huge part of what makes new growers take longer to become successful.

However, legalization is changing things. Not only is it easier to grow and consume marijuana, but it’s also possible to create products which are useful to the industry. One such product that makes growing cannabis significantly more convenient, and easy for beginners especially, is the prefabricated modular grow room. Unlike other prefabricated grow rooms of the past, this one is made of modular parts, which can be customized and rearranged, practically like Lincoln Logs or Legos. Best of all, they are essentially a professional quality kit grow room, in a sense, and so they make the entire endeavor of learning grow room design completely unnecessary, for novice growers. Just as you don’t have to be an architect to live in a house, and you don’t have to be an automotive engineer to drive a car, thanks to legalization, you now no longer have to be a grow room designer to grow cannabis.

Modular marijuana grow rooms are customizable, because they are modular, which means they can be rearranged into just about any size and dimensions. This is a big advantage, because modular components make a grow room incredibly easy to install, customize, and move, should need be. Since it can be rearranged to just about any shape, it can make maximum use of whatever space you have available. Not only that, but it will be a contained environment within that room; from the outside, it will just look like a big black box. This means that not only is it discrete, but also no part of it needs to be affixed to the walls, ceiling, or floor, the way a DIY grow room usually does. It just sits there, growing your plants for you, and if you want to move it, you just take it apart, pack it up, and put it back together in its new location. If its new location is shaped differently, it can be rearranged to fit the new space easily. This is a much higher level of convenience than any other type of grow room, manufactured or home-made.

One thing that may spook a few people is that it will cost more, initially; but actually, there is actually only a superficial difference in price. The price tag of a home-made, DIY grow room will look smaller, because the money you spend on the various parts of it are less, but you also have to factor in the fact of the time and sweat you will have to put into it, the parts you’ll have to buy to replace the parts you bought the first time because they weren’t really what you needed, and then, most importantly of all, the hidden cost of all the money you would have been making earlier if you had purchased a modular grow room. With a modular grow room, there is much less of a learning curve, so you could be growing high quality cannabis months or even years before you would with a DIY grow room, and a years’ worth of cannabis growing can be quite a lot of money. That’s all money that you’re missing out on, if you don’t choose the best way to grow marijuana today, the modular prefab grow room.

by

New Technologies in Orthodontics

acceledent auraAre you interested in the latest alignment-corrective procedures available in the world of orthodontics? There are a couple new and innovative appliances that aid in the straightening of crooked teeth. These appliances are both exciting and inspiring because they offer new and improved techniques while also hinting at what further developments might be down the pipeline. The two primary technologies of note are Invisalign, a progressive removable clear retainer, and AcceleDent which is a unique device of its own class and category. We will detail these two interesting new methods, while also giving a brief survey of the other established techniques. Orthodontic care will improve your smile’s appearance.

But before we outline the qualities and benefits of these new methods, it is worth noting that you should ultimately consult a medical expert whose specialty is all aspects of alignment and smile correction: namely, an orthodontist. They receive extensive, high quality education. They receive meticulous and exacting training in all treatment methods and diagnoses. They also adhere to certification programs and licensing measures that lead to an even higher standard of practice. In short, they are abundantly qualified and ready to assist you whether you have some simple initial questions or if you are ready to dive into a treatment plan. Discerning which option is best for you is a breeze for an orthodontist, so reach out your local, friendly practice to get further information and guidance. However, in the meantime, it doesn’t hurt to be acquainted with some of the exciting treatment options that may be appropriate for your particular condition and needs.

First off there is Invisalign, which you may be familiar with from television commercials. Invisalign is a proven smile correction system. Well, this is truly an up-and-coming procedure that finds for ever increasing numbers of patients a solution to their varied needs. It is a custom-molded and fitted clear plastic retainer, composed of an advanced polymer material, that has both cosmetic and corrective benefits. With the exception of the more severe correction of root structures, Invisalign offers a comparable corrective ability as traditional braces. What’s remarkable about that simple fact is that they accomplish this feat while also eliminating the few downsides that attend standard braces.

Invisalign retainers are clear and transparent, providing discretion for the wearer. Traditional braces can’t match this, even when one considers some alternatives such as clear braces and lingual braces. Invisalign easily slips over the teeth and is then also easily removable. This allows the wearer to gain the corrective benefits of the gradual improvement to alignment, while also being exceedingly convenient. Traditional braces are fixed in place and cannot be removed for meal times and times of dental hygiene. Invisalign can and the person receiving this kind of treatment can celebrate by eating any of the foods the love and enjoy. Some foods can’t be eaten by the wearer of traditional braces for the duration of the treatment period. Standard retainers can’t compare in corrective ability, so clearly Invisalign outmatches the other standard methods fairly handily. Who can argue against all the benefit with none of the downside?

Well, that question need be asked again in light of very exciting innovation represented by AcceleDent. Acceledent aura is a modern orthodontic appliance. It is an unprecedented development in orthodontic treatment technologies. The AcceleDent is a hand-held device with what appears to be a standard tooth guard mouthpiece. The patient who uses this device places the mouthpiece over their teeth and runs the device for only 20 minutes per day! This is truly remarkable. Standard bracing techniques unfold over numerous months and potentially years depending on the severity of the condition. Even Invisalign still requires that the patient wear it for a significant amount of time during the day, however, much of this time can take place during the hours of sleep. It’s not a knock on Invisalign but really a testament to the mammoth improvements on display with the new technology that is AcceleDent. The device is safe and gentle in its implementation and also comes with a number of accessories, including a handy portable case.

Clearly there are some exciting new development in the field of orthodontics, possibly foretelling even greater advancements. Your orthodontist will be up-to-date and knowledgeable about the state-of-the-art treatment options as the become available. They will certainly already know about Invisalign and AcceleDent. You need only to get in contact with your local licensed orthodontist to embark on the treatment plan best for you – treatment plans that were only dreamt of in the not-too-distant past. They will be able to help you select the treatment that is best for you, whether it be these new exciting methods or the traditional methods that have yielded so many great success stories over the years, making smile dreams come true.

by

Some Great Places To Take Advantage Of Event Marketing

A lot of smaller businesses, or businesses that are currently growing, have turned to event marketing in order to help them to spread the word about what they have to offer and what they can do to make the customer’s lives better. This makes a lot more sense for them, too.  I mean, if you have looked at the expenses that come along and go hand in hand with doing something like running a large advertising campaign, you will notice that the whole thing is going to be a pretty expensive thing that will slowly make it more and more likely that you will go broke trying to advertise your business and your wares.  On the other hand, when you go and attempt event marketing, your marketing budget will stretch a lot further, and you are likely to find that you get a much better rate of return on your investment.

So, how does event marketing work?  Well, to begin with, you find the people that you want to do business with.  After having identified the segment, or segments, of the market that are most likely to be open to whatever it is that you have to offer, then you can figure out what events you need to be at in order to spread the word about what you have to offer.  Of course, the hard part is figuring out who your desired market is going to be.  It wouldn’t be smart to market a beer to people who are members of Alcoholics Anonymous (I mean, it actually might be pretty smart, but the fact is that it is insanely immoral and nothing is going to help you generate worse publicity quicker than trying to sell something to people that they are addicted to.  I mean, seriously, it is a terrible idea and one that will not work out well for you), but it’d be fine to market it to people who are, for example, cigar lovers or something like that.

But where should you go to do the actual marketing?  What events are going to be ripe for bringing in a lot of buzz and for making sure that people are receptive to what you have to offer? Where should you go and set up your trade show booth?  That is the big question, and here are just a few decent answers to that question.

1.  College Campuses

expo marketingYeah, if you are giving away free things that could be described as addictive, sodas and the like, candies, things like that, to high school kids, you may run into some issues from the parents, among other problems.  However, if you try the same thing at a college campus, it turns out that pretty much nobody is going to have any problems.  So, go ahead, go to that college campus and give out free samples of energy drinks and what have you. I see that a lot of event marketing takes place during things like homecoming, where college students get things like sandwiches and drinks for free from local businesses and national ones as well.

2.  Concerts

When it comes to places where it is going to be easy to figure out exactly what kind of person is likely to be there, concerts are one of the easiest.  I mean, concerts are filled with people who have basically self-segregated according to the music that they enjoy, and it’s easy to sell to people who have done just that.  Setting up a trade show display will be a very easy way to make sure that you can grow your business and reach a lot of people with a minimal amount of effort and a minimal amount of expense.

3.  Sporting Events

When it comes to great places that you can go to display a product that you are hoping to sell, you should absolutely consider going to sporting events in order to make sure that you can bring in a lot of business.  Plus, a lot of people who are attending sporting events are the kinds of people who are going to be able to afford to spend the extra money and to have some disposable income of their own that they can spend on your goods.

In other words, if you are looking for a good way to expand your business and to make sure that you have as many customers as you can possibly reach, and to reach more every passing event, you should absolutely give event marketing a try.  It’s sure to pay off in the long term, believe me.

by

Fixing Up Your Smile With Braces Or Invisalign

There are few things that we place more emphasis on than the way that we look, and when it comes to the looks, there are few things that people notice more swiftly than the face.  But what about the face are they looking at?  If you buy into science on body proxemics and other sciences that are based around the idea of how we judge each other and how to read the facial expressions and the like, then you would know that they’re looking at the shape of the face.  Micro-expressions and all of that.  And they’re using this information in order to try and discern your intent.  Are you there to harm them?  Have you come in peace or friendship?  These things can be discerned from the face (when taken with the information that can be gleamed from looking at the tonal quality, the body language, and the general attitude of a person) in order to divine their intent.  But it all starts with the smile.

We judge each other a lot on looks, and not just when it comes to making sure that you aren’t there to murder us or anything either.  No, we judge on looks because, as a species, we’re pretty shallow.  And here, too, you see a lot of that judgment begins with a look at the face.  We consider the smile quite carefully when we meet a new person, and we judge them based on what we see there.  As this is the case, it might be of no small benefit to you to make sure that your smile looks its best.  Obviously, that task begins at home, with you making sure that you spend a few minutes every day in brushing and flossing your teeth, but eventually you are going to need the help of a professional.  Obviously, that means going to see your professional dentist.  But what if your teeth aren’t decayed or rotting, but are just not aligned properly?  Well then you will need to go see your local orthodontist.  Honestly, you should contact your local orthodontist office with any questions that you may have about the way that your teeth look as far as alignment is concerned.  Here are just a few things that they will be able to do to help your teeth look their very best.

1.  Examination

The first thing that you are going to be doing, in order to get the teeth into the best shape that they possibly can be, is to go out and get an examination.  An examination is basically step one in making sure that your smile can be better aligned, figuring out not only what is going on with your smile, but what is actually causing the issues that you may be having with your smile.  If you can figure out the underlying issue, you’re going to be a lot better off when it comes to figuring out what is going on with your smile, and you’ll be better for it, and better when it comes to deciding on treatment.  Of course, no matter what, the treatment is most likely to be braces for correcting crooked teeth in most cases.

2.  Standard braces

orthodontic care will improve your smile's appearanceThe most common method for realigning the teeth that is currently in use today is standard metal braces.  They’ve been around since the seventies, and they continue to be the most common method of realigning the teeth.  They consist of a few pieces of metal, and with those pieces of metal you have long metal wire in order to provide tension so that you can make sure that the smile looks the best that it possibly can.  However, popularity doesn’t mean that they’re the best thing to use.

3.  Invisible braces  (Invisalign)

When it comes to fixing up the smile, there are few things that are more accurately used and that are going to be better for making sure that you can fix yours mile with a minimal amount of hassle than invisible braces.  Adults and teens often want discreet braces  to fix their teeth, because the fact is that for a whole lot of people, in the social strata, having braces can be a real detriment to moving up in the world.

So, if you haven’t considered the thing that you can do to make sure that your smile will look the best that they possibly can, it’s about time that you hit up your local professional orthodontist and see what they can offer you.  Your smile will thank you when you fix it up and restore your self-confidence, believe me.

by

Trouble with Money? CPA Firms Can Help

alternative investing Money causes issues for a great many people. Even those who are making a respectable salary will sometimes struggle with saving, investing, and having enough to cover all of their expenses. However, if you don’t focus on managing money properly, you will face major adversity in the future. Do you really want to be working well into your 80s or 90s? Well if you don’t start planning now, you might not have any other option. Even people who seem financially secure can find their lives flipped upside down with an unexpected medical event or other financial disaster. You don’t have to let this happen to you though, there are other options. Many people turn to an accountant to help them ensure they are financial secure for the long-term.

Accounting firms are incredibly common in the United States. Contrary to popular belief however, it’s not only rich people who need or can afford their services. There are many benefits to working with a certified public accountant (CPA) or CPA firm. Of course accounting services cost money, but in the long-run hiring a firm to work with you usually ends up saving you cash. A CPA isn’t just a regular Joe or Jane off the street who claims to know a lot about accounting standards and principles. In fact, the job requires a four-year degree and the passing of rigorous statewide exams. Only after the education and testing has been completed can someone work as an accountant. This is important since accountants are usually work with highly sensitive information. Even seemingly minor mistakes can cost the client thousands of dollars. Hiring an accountant isn’t always easy though, since you’ve usually got so many to choose from.

One of the easiest ways to narrow done your selection is to make a list of the accounting services you need. A CPA accounting firm will often employ several different types of accountants in order to diversify their offerings. In order to understand the different ways an accountant can help you, you should be familiar with the different areas in which they operate. Take a look at a few of the more common accounting specialties we’ve listed below.

  1. Personal Accounting - This is a more general area that might encompass several areas. Generally CPAs who handle the finances of individuals is well-versed in tax accounting, investment accounting, and a few other areas that we won’t go into full detail on. They must be versatile and quick to double-check themselves. Often times solo practitioners will practice general accounting.
  2. Tax Services - Many accounting firms are dedicated tax services, and even more CPA firms offer tax services as one of their available options. The United States tax code is incredibly complex, and the more property, income, and assets you have, the harder things become to understand. The last thing you want to do is have your company or yourself audited because of errors you made while filing taxes. It’s just easier to hire a specialized accountant to take care of things.
  3. Investment Accounting - Another area where many accountants specialize is investing. It’s always a good idea to save and plan for the future, and an investment accountant can help you along the way. An investment account is going to point you towards the right investment vehicle for your needs, whether it’s a hedge fund, mutual fund, 401K, alternative investment, or something different entirely. An investment accountant is also the person you call when you need to have one of these types of accounts audited for fairness and compliance with federal regulations.
  4. Mortgage Accounting - Most people in the United States dream of one day owning their own home. But it’s easy to get in over your head with a mortgage that isn’t right for you. Don’t let the banks take advantage of you, and be sure to have a mortgage accountant in your corner reviewing things for you. He or she will be able to tell you if the terms of a mortgage are right, and whether or not they comply with local and federal regulations. Mortgage loans are complex and it’s easy to get in over your head.
  5. Business Services Accounting - Whether you’re starting your business from scratch or just starting to grow larger, you’ll probably want to bring in an accountant who specializes in working with businesses. They’ll be able to ensure your organization is structured properly, and that your budget is balanced. Having an experienced business accountant on your side is always a good idea.

These are just a few of the services that accountants provide. If your finances are getting to be too much for you to handle, it’s time to consult with one as soon as possible.

by

Modern Orthodontics, the Future is Now

insignia bracesMalocclusion is the misalignment of one’s teeth, and it is an extremely common problem. Although few people’s smiles grow in absolutely perfect, many are crooked enough to necessitate orthodontic intervention, and so the modern field of orthodontics has been thriving and advancing for a long time. Like all technology, the type we use to correct smiles has advanced over time, and today, the tools we use to help people achieve their perfect smile are extremely effective, and some are downright futuristic. Correcting your teeth with orthodontics  has never been so easy, discreet, convenient, and precise, and that is great news for anyone with malocclusion. If you or your child have teeth that are not growing in as straight and perfect as you like them, there has never been a better time to go see the orthodontist.

One area that orthodontics has naturally come a long way is in the subtlety of the various types of braces they offer. That makes a lot of sense, when you think about it, because the way your smile looks is pretty important, hence seeking orthodontic treatment in the first place; so, it goes without saying, you also don’t want to have an ugly apparatus attached to your teeth to solve the problem of having ugly teeth. Optimal invisibility is a major goal in orthodontics, particularly for adults, so if you are an adult with malocclusion, today there are numerous options for you.

Clear braces, for instance, are transparent braces that are made out of a type of plastic, that are much less visually obvious than other types. They are just as effective as wire braces, and some varieties also utilize ceramic components, to match the color of your teeth. These clear braces are definitely a step up in stealth, but they are not the most invisible type of braces in existence, today. That title belongs to lingual braces, which are braces that attach to the backs of the teeth, rather than the front. These are amazing because they are completely invisible to anyone who isn’t inside your mouth, and that is, presumably, a very all-encompassing category of people. They do have the drawback, however, of not being able to be applied to all varieties of malocclusions. But when they can be applied, they are extremely effective, and invisible. Invisible braces are very hard to notice, so these are a prime choice for many adults.

Another type that is very nearly invisible, much more widely applicable, and just as effective is called invisalign. Invisalign is an alternative to braces, called aligners, which are a sort of plastic casing which fits over your entire row of teeth like a glove, making them very hard to notice. If anyone does notice them, it will just look like your teeth have a laminated layer on top of them, which doesn’t look nearly as bad as braces, but really they are only noticeable upon very close inspection. They are also more convenient than other types of braces, because they are removable. The reason that matters is that braces often interfere with your diet, because certain foods will get stuck in them, and they also make it difficult to floss. None of that with aligners, because you can take them out at any time. Invisalign is probably the single most popular type of braces, for adults and teens.

Another even more recent advancement is called Insignia braces. These are more like the traditional metal type of braces, although they do come in a clear version as well, but more advanced. They are made of modular components, which allows your orthodontist to customize them to suit your specific needs. Coolest of all, they come with a software program, which allows the orthodontist to show you what your teeth will look like when the treatment is complete, and adjust the final results, to make requisite adjustments in the treatment plan, all before the braces are ever even installed. Insignia braces are an effective orthodontic treatment option, particularly for kids, since they are just as visible as standard braces.

But the most futuristic orthodontic technology, by far, is called the Acceledent Aura. The Acceledent device is actually a supplement to any other dental treatment, and is only worn in the mouth for twenty minutes each day. It emits ultra high-pitched frequencies, which cause the bone which your teeth are implanted in to become more malleable, which allows your braces to do their work faster. This means that the time it takes to correct your smile is reduced. That’s right, we are speeding up your smile realignment with sonic frequencies; the future is officially now.

by

Paying An Ad Agency To Help You Get On The Net: Three Reasons To Spend The Money

We are living in the internet age (I would say it is the information age, except people are just as stupid as they’ve always been, in my experience, so pretending that we’re better informed is kind of a joke.  Which is weird, when I carry around a device that gives me access to the entirety of human knowledge and thought, and yet the average person uses it to throw birds at pigs in a video game, rather than learning anything.  Strange, right?), and that can’t be argued.  The internet is central to the way that we live our lives, to the point that we basically all live in a constant state of being on the internet whether we’re actively using it or not.  As I’m writing this, my Xbox is playing Netflix, using the internet, while my laptop is hooked into a couple of dozen things and sites, again, with the internet, and then, of course, my iPad is hooked to the internet playing some music, and then, of course, my phone is continuously hooked into the internet running various apps.  The point is, we basically live on the internet.

As such is the case, it should come as no surprise that we do a lot of shopping on the internet as well, spending millions of dollars a week of hard-earned money on purchases made online.  Your small business can get in on that cash cow, too, if you’re willing to invest in the services of an ad agency that can help you to get online and help you to get a website up and running.  Here’s just three reasons that this is a great investment.

1.  It expands the reach of your business immensely

professional website development agencyA small business is going to have problems reaching people who are more than twenty miles away or so.  I mean, maybe you’re lucky and you’re right off the high way somewhere that people stop a lot, but for the most part, you’re not going to see too many people from further than twenty miles away, and that’s a problem for any business.

However, when you put some money into website design, and you actually get some educated help with designing the website and whatnot, you’re going to be able to reach a lot more people than you could before.  In fact, the only real limits on who you can do business with a website are all based in laws, the limitations of your willingness to do the work of shipping internationally, and, of course, the fact that many third world countries don’t have uncensored access.  Still, you can sell to billions more people than you could before, so long as there’s interest in what you have to sell.

2.  It allows you easier communication with the customers

The whole basis of the idea of selling something is communication with the person who is going to be buying it.  They have to know about the product, you have to tell them about the specifics of said product, you have to tell them how much you want for it, you have to tell them about how much and how long shipping is going to be, there are plenty of details that you need to share with them before they’re going to be willing to make the purchase.

And guess what?  The internet makes sharing all those details a lot easier, especially for people who don’t live nearby and can’t just walk into the store and see the product at a moment’s notice (which is basically the vast majority of people in existence).  Just another great reason to invest in quality responsive web developers.

3.  Everyone else already has one by now

Yes, I know, they say that you shouldn’t do things just because everyone else is.  However, in the real business world, you’re going to absolutely want to do the things that everyone else is doing.  They’re not spending all this money on something because they don’t see a return from the investment, they’re spending the money because they know that there is real money to be made and a real future on the internet, at least that’s what current trends are pointing to, although the future may be different.  They’re doing it to survive.

So, if you’re running a small business and looking for a way to grow, invest in the internet.  Get a website, get up on the internet, and figure out how far you’re willing to ship money, and you’re going to be able to bring in money from all over the country or the world.