Category archives: Technology

Crowdsourcing Creativity for Inspirational Marketers, Tortured Artists & Researchers

Written by on Oct. 17, 2012 in Advertising , Animation, Brands, Concept Art, Digital Art, Graphic-design, Illustration, Marketing, Movies, Photography, Portfolio, Product Design, Technology, Tips and Tricks.

Image by Paul Roget

How often do you find yourself seeking inspiration from crowdsourcing?

If you haven't heard, crowdsourcing is happening all over the web. It's the act of taking a job traditionally performed by a designated agent and outsourcing it to a 'crowd,' usually an undefined, large group of people in the form of an open call. Using the Internet's vast reach has become the gateway for crowdsourcing.

It's easy enough on Twitter to crowdsource ideas. Get a group of followers to use a common hashtag and seek out ideas for anything you're working ...

The Difference Between Graphic Designers and Web Developers

Written by on April 19, 2012 in Art school, Digital Art, Graphic-design, Technology.

Many people are confused when asked to differentiate between graphic designers and web developers, but there are significant differences between these types of creative professionals. Sure, they both deal with digital manipulation, and will likely both have online portfolios on display, but the professions require various skills and education.

One primary difference is that of the target. Graphic designers are considered artists, and looking at a few design portfolios will likely exemplify this characterization. Manipulating images, pixels, and vectors requires an artistic eye, and the most successful are those that can be imaginative with colors and type.

Web developers, on ...

Featured Artist:Fede Ponce

Written by on Feb. 13, 2012 in Advertising , Animation, Art school, Concept Art, Digital Art, FF Members, Illustration, Motion Graphics, Technology, Vimeo.

Fede Ponce is a 2D-3D artist from California, hailing from Mexico via Canada with scholastic roots from Pasadena's Art Center. His work came to our attention and we had the opportunity of asking him some questions. Take a look at his latest montage of work and what he had to say when we spoke with him.

Click here to see the breakdown.

When someone asks you what do you do, what is your "canned" answer?

A: It's tough to pinpoint what I do, and even harder to describe it exactly because of the nature of the work. It ...

Featured Design Company: Astro Studios

Written by on Jan. 31, 2012 in Advertising , Brands, Graphic-design, Hardware, Marketing, Product Design, Technology, Tradeshow.

Filter Foundry caught up with Silicon Valley veteran Brett Lovelady, Founder/CEO of Astro Studios in San Francisco, and picked the juicy parts of his brain. Pull up a chair and lets start with his title: “Chief Instigator.”

Brett: I’ve been a classic fire starter, someone who gets big ideas quickly, rallies a lot of people, gets them all talking, cross connecting, gets all the big ideas out, formulates it, and gets out of the way. I’m not really into tending fires, I’m better at starting them …just sort of felt like the right title compared to ...

Swiss Army Knife of the Future

Written by on Aug. 18, 2011 in Hardware, Software, Technology.

If you are like us, you swear by your smart phone and like the American Express Card, you never leave the home without it. But just because the phones are smart, doesn't mean the applications available for them are. This week we have compliled a short list of "must have" apps that add extra components to that digital swiss army knife you carry around in your pocket (or purse.)

Dominus Plus(the plus means you have to pay for it)
The best clock ever created for the iPhone. This uber-cool time piece harkens back to the late 60’s ...